Entity and E-E-A-T checker
Before an AI engine cites your page, it decides whether it trusts your brand. This checker verifies your site tells one clear story: who wrote this, who publishes it, and where else that publisher exists.
Why it matters for AI search
Pages with strong E-E-A-T signals showed about 22% higher AI visibility in 2026 studies. Linking your Organization schema to established profiles is the fastest proven way to help ChatGPT recognize your brand. Engines consistently favor sources they can identify: named authors, real organizations, verifiable experience.
The common failure is telling three different stories. The title says one brand name, og:site_name another, the schema a third, and no author appears anywhere. Every variant splits your identity. GetSlurp checks for declared authors, one consistent brand name everywhere, and the trust pages engines look for.
What GetSlurp checks
This list comes straight from the audit engine, so it always matches what the extension and MCP server actually run.
entity.authorGradedPages with strong E-E-A-T signals showed ~22% higher AI visibility; a named author with credentials is the most direct one.
Fix: Add a named author with a byline and Person schema (name, url, credentials) to article pages.
entity.organization-schemaGradedAI engines connect content to brands. Organization schema tells them exactly which brand this site belongs to.
Fix: Add Organization (or Person, for personal brands) JSON-LD with name, url and logo on every page.
entity.sameasGradedsameAs links to Wikipedia/Wikidata/LinkedIn are the fastest way to connect the site to a known entity - repeatedly cited as the quickest entity win for ChatGPT.
Fix: Add a sameAs array to the Organization/Person schema pointing at your Wikipedia/Wikidata entry and social profiles.
entity.trust-pagesGradedAbout/contact/policy pages are cheap trust corroboration that both search and answer engines check for.
Fix: Link about and contact pages from the site chrome on every page.
entity.name-consistencyGradedDifferent brand spellings across the title, social tags and schema split your identity into separate entities, and each one earns less trust.
Fix: Use one canonical brand spelling in the title pattern, og:site_name and schema name.
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